I was once like everyone out there, perhaps you as well. My insurance friends tried selling me insurance during my college time but I did not buy due to the lack of understanding about why would I need to spend a sum of money for things I do not own.
You see, what my insurance friend did was what a typical salesman do; they sell on the product feature and that did not win my attention. When you are selling something, people will know that you are thinking to benefit from the sales first before thinking about the reason why would your customer pay for it.
However, I am interested to learn more about insurance because I may not know the reason why would I need insurance back then, but I do know the reason why I could not live without insurance, hence I decided to venture into the insurance industry since 2005 and I never looked back.
To date, I have managed hundreds of insurance portfolios where my focus is to help my clients to maximize their benefits without spending too much on the unnecessaries.
Hi, I am Will Wee and I an author of the book "Insuring your tomorrow, know your insurance industry" and during my time of not servicing my insurance client, I help business owners in their marketing planning and execution as a marketing consultant.
